Raketu continues discounted VoIP rates promotion

Raketus discounted VoIP rates promotion was supposed to expire before July. However, the company has extended it still the end of this month. It means the customers can enjoy 66 percent rate reduction for Raketus VoIP services. They can also enjoy free unlimited calls to landlines and mobiles in 42 countries. What could be the hidden agenda behind this continual?
In recent months, Raketu has launched a series of products and services. Off them, RakWeb is most famous. It supports Apples iPhone. The iPhone users can enter their phone number at Raketus RakWeb site and make VoIP calls. Interestingly, Jajah is also providing iPhone users low cost VoIP services than AT&T.
The recent announcement to continue reduction promotion is to popularize the RakWeb service among the customers so that it can give tough challenges to Jajah.
Image: